Matt O’Bryant

Matt O'Bryant photo
Matt personal photo
Matt personal photo
Matt personal photo

Matt O’Bryant


My name is Matt and I am the Director of Strategy here at Oomph. Sounds fancy, I know, but it’s really not. It is, however, an amazing job.

I get to spend my days learning all about both new and existing clients and working with them to identify opportunities for continuous improvement. Whether it’s leading the engagement team (both client and Oomph) through the discovery process on a new project or digging elbows deep into the analytics data on an existing site, it’s my daily mission to help our clients leverage digital technologies to reach and surpass their business goals.

Prior to life as an Oomph-er, I worked as a Project Manager for another digital agency leading both website development and internet marketing projects. From running large scale SEO and PPC campaigns to building e-commerce and marketing websites for large national brands, I’ve run the gamut in the digital world and I love what I do. But most of all, I love getting to go home at the end of the day and spend time with my wife and friends.

In my spare time, you will find me volunteering in the local community, traveling, cooking with my wife, or playing golf.

Guilty! I love ‘80s love ballads.

I love it when I hear the sound of ping pong balls at the office.

My wife rocks my world.

Forgiveness is my favorite word. (It’s more than saying sorry)

What Matt is saying

Simple Strategies for Creating a Killer IA

What is Website Information Architecture (IA)? Simply put, it’s the practice of deciding how to arrange the parts of something (in this case, content on a website...

Slow Site Speed: How Much Is It Really Costing You?

"I want to go fast" - Ricky Bobby We live in a world of “instant”. And while this isn’t a new concept, we’ve gone from things like...

Why Your Mega Menu Might be Killing Your SEO

You have a content-heavy site and you want visitors to access that content quickly and easily, but is the go-to mega menu approach secretly sabotaging your SEO?...