Oomph Brand Guidebook
Introduction
The Identity and the Power of Our Name
Oomph, Inc. is a premier digital agency, blending the talents of strategists, designers, and engineers to produce exceptional digital experiences. We prioritize building deep, lasting relationships with our partners, clients, and team members.
The name Oomph captures the dynamic energy and passion we pour into our work, driving bold impacts on our clients’ businesses. It sets a high standard for our work quality and reflects our dedication to giving 100% in every task. With Oomph, we create with passion and purpose.
Our Story
Oomph began its journey in 2006 as a technology consulting firm, specializing in web content management systems. Initially, we operated as a build-to-order shop, taking design directions from our clients and their creative agencies. However, we soon realized we could elevate our approach.
Today, we strategize from the ground up and design nearly everything we build. Our engineering DNA sets us apart, bringing a maker’s mindset to every stage of our process. This technical expertise and intimate understanding of how something is built inform our strategy, enhance our design, ensure flawless execution, and ultimately deliver superior results for our clients.
Over the years, we have applied this mindset to hundreds of projects, both large and small. We are incredibly proud of our diverse and powerful client roster, which includes marquee names such as Blue Cross Blue Shield, Spotify, and NBC Universal.
While Oomph’s reach is global, our roots are local. We are headquartered in the Creative Capital — Providence, Rhode Island. This prime location places us perfectly between Boston and New York. With our focus on remote work, we can serve clients in any location.
Values
Oomph is Driven, Smart, and Personal. Day in and day out, these values guide our behaviors, hiring, and key decisions for our company and our clients. It is our commitment to these values and to each other that defines us as a team.
Driven
We share an urgency and passion to do our best work every day.
Smart
We are insightful and thorough, and we care deeply about the details.
Personal
We nurture the human connections core to everything we do.
The Oomph “+1”
Oomph is that little something extra, the magic that happens when we’re smart, driven, and personal in equal measure. We show up with authenticity, practice accountability, and build the genuine relationships it takes to create industry-leading work.
Last Updated October 1, 2024