Build lasting relationships.
Powerful customer experiences trigger emotions that drive lasting customer relationships. Emotionally connected customers have a 3x higher lifetime value, stay with brands 50% longer, and recommend brands nearly twice as often.
Generate more business.
A customer’s online experience with your brand can make or break your conversions. 91% of consumers are more likely to make a repeat purchase after a positive experience, and 71% make purchase decisions based on experience quality.
Strengthen your brand.
How you provide your products or services matters just as much as what you sell. 88% of customers say the experience a company provides is as important as its product or services.
Benefits of a Digital Customer Experience Audit
A digital customer experience (CX) audit is a comprehensive assessment of customer interactions with your digital platform. Learning what works and, identifying what can be improved, helps you craft experiences that delight your users and support your platform goals.
Empower your team with clear prioritization and actionable insights.
We’ll identify the strengths and weak points in your platform’s CX, so you can direct resources towards enhancing the elements that drive revenue and fixing the ones that don’t.
Remove the guesswork around optimizing your digital platform.
With a clearer view of how your digital CX impacts your business objectives, you can better align your platform design with your business goals and strategy.
Learn how to attract, delight, and retain your target customers.
By understanding your customers’ needs through data-driven insights, you’ll be better equipped to improve your customer experience, satisfy new customers, and enhance brand loyalty.
Approach
Our Digital CX Audit Approach
Quantitative and qualitative analyses form the cornerstone of Oomph’s digital CX audit.
1
Understand your customers’ needs
2
Audit your current user experience
3
E-Benchmark the competition
4
Prioritize an experience roadmap
A Tailored Process:
Depending on your specific needs and goals, we’ll use a combination of the following techniques to deliver a thorough analysis and recommendations:
Content, UX, and Accessibility Critical Issues Audit
Find critical issues affecting usability and access
Customer Journey & User Experience Audit
Uncover action points impacting users’ experience
Competitor/Cohort Site Analysis
Benchmark competitors’ CX and identify market opportunities
Aspirational Site Analysis
Identify your platform’s strengths and potential growth opportunities
Final Customer Experience Roadmap
Deliver actionable next steps addressing top impactful issues
What you'll receive
- Summary of findings
- Actionable insights & priorities
- Recommended roadmap with next steps
They are one of the best vendors I’ve worked with. I’ve been leading marketing communications programs for over 30 years. They’re always good listeners who come up with solutions that can truly help us. They always bring fresh ideas to the table. They make sure that we’re getting the best service for what we need.
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